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Digital Campaign Analyst

Job ID: 2021-26310
Location:
530 Fifth Ave, New York, NY 10001

New York Interconnect (NYI) - Through a strategic partnership between Altice USA, Charter Communications and Comcast, the New York Interconnect is among the largest single market advertising platforms in the United States.  We provide advertisers with the ability to reach more than 6.2 million households in the New York DMA using a variety of advanced advertising products, including the ability to place ads on more than 85 cable networks as well as planning and campaign measurement.

The Digital Campaign Analyst is responsible for providing support to New York Interconnect’s Ad Sales team for all Digital/OTT campaigns on a regular basis. The analyst is required to access and analyze research data from all research systems for daily, weekly, quarterly and annual reports and develop materials to assist in overall sales efforts for the Company.

 

Responsibilities

  • Execute Weekly Digital Campaign Pacing report detailing projected performance to date and final performance metrics
  • Create standard weekly Digital campaign performance reports across all inventory partners
  • Create custom Digital campaign performance reports (e.g. Monthly, Quarterly, Final) across all inventory partners
  • Collaborate closely with cross-functional teams including Operations, Sales, Marketing, and Finance to resolve any discrepancies
  • Provide ad-hoc Research support to Sales using various data sources
  • Research best practices and standards for interactive media research, analysis and reporting
  • Execute the process for capturing and analyzing key ad performance metrics across multiple digital media platforms.
  • Coordinate the production and distribution of reports encompassing audience trends, ad performance and interaction rates
  • Execute the production and creation of business reporting requirements
  • Bachelor’s Degree required
  • Ability to work with large amounts of data
  • Exceptional verbal and written communication skills
  • Ability to work well under pressure and manage multiple projects simultaneously
  • Proficient in advanced Excel skills (e.g. formulas, pivot tables, V-lookup), Word and PowerPoint
  • Ability to work independently and resolve problems
  • Excellent organizational and interpersonal skills
  • Detail oriented with strong follow-through and multitasking skills
  • Interest in media research a plus

Altice USA is an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

Altice USA, Inc. collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.

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